TwinUp India challenge

Build an AI-powered Digital Twin on AskSila — a 24/7 virtual persona that represents you, your organization, or your event, answers questions, shares expertise, and engages users when you are not around.

Open to all college and school students across India Participation is free Teams and individual entries both welcome Contest closes on July 9, 2026 (11:59 PM IST) Click here for latest updates

Rewards & Prizes

Total prize pool: Rs. 2,25,000 + milestone rewards. The top 3 twins with the highest overall user engagement (with at least 500 followers) will win:

1st

Gold

Rs. 1,00,000

Highest Engagement

2nd

Silver

Rs. 75,000

2nd Highest

3rd

Bronze

Rs. 50,000

3rd Highest

Milestone rewards

Earn as you grow

Rs. 10K

For every multiple of 100 new* followers achieved (limited to first 20 claimants).

Welcome reward: Welcome swag kit from AskSila when your twin achieves 10 new* followers (first 100 claimants).

Engagement is measured by: Number of followers, interactions, and active users on your Digital Twin.

* A new follower is a mobile-verified user whose first twin conversation is with your twin.

What is this competition?

AskSila is a platform where anyone can create AI-powered Digital Twins — intelligent virtual personas that represent individuals, organizations, or events. This competition challenges students to build the most engaging Digital Twin they can — and rewards you for every user you attract.

What is a Digital Twin?

A Digital Twin on AskSila is an AI-powered persona trained on your knowledge, expertise, or identity. Think of it as your intelligent spokesperson — available round the clock, answering questions and engaging with your audience on your behalf.

An Individual

Yourself, a mentor, a subject-matter expert.

An Organization

A college club, startup, society, or institution.

An Event

A fest, competition, workshop, or campus initiative.

How to Participate

1

Create Your Twin

Sign up on asksila.com and create your Digital Twin persona.

2

Train Your Twin

Feed it knowledge, set its personality, and make it truly helpful.

3

Get Users

Share your twin, grow your followers, and maximize engagement.

Example ideas to inspire you

Here are some powerful use cases to spark your creativity:

More ideas

  • A personal AI tutor for your favourite subject.
  • A twin for your college fest with schedules, speaker bios, and event FAQs.
  • An alumni mentor twin that shares career advice from seniors.
  • A student union twin that handles grievance queries and announcements.

Why should you participate?

Earn From Your Expertise

Your twin can generate leads for paid consultations, coaching sessions, or services.

Let AI Be Your Spokesperson

Train it once. Let it represent you, answer questions, and build your reputation 24/7.

Build a Real Audience

Grow a follower base and prove real-world impact through genuine engagement.

Learn Cutting-Edge AI Skills

Get hands-on experience with AI, content strategy, and community building.

Who Can Participate?

  • Any student currently enrolled in a school or college in India.
  • Participation is free — no entry fee required.
  • Students can create and enter multiple Digital Twins.
  • Teams and individual entries both welcome.

Fair Play & Community Guidelines

To ensure a fair, safe, and credible competition for everyone, all participants must adhere to the following rules. Violations will result in immediate disqualification.

No Fraudulent Engagement

All engagement must be genuine. Any attempt to artificially inflate follower counts or interaction metrics will be detected and result in immediate disqualification. This includes:

  • Using bots, scripts, or automated tools to generate fake followers or interactions.
  • Creating or coordinating fake accounts to follow or interact with your twin.
  • AskSila's systems actively monitor for unusual engagement patterns. Detected violations will result in permanent banning from the competition.
  • Only mobile-verified users will be counted as followers.

Respectful & Appropriate Content Only

All Digital Twins must be trained with respectful, constructive, and appropriate content. The following are strictly prohibited:

  • Vulgar, obscene, or offensive language and content of any kind.
  • Hate speech, discriminatory content, or material targeting individuals or groups.
  • Misinformation, harmful advice, or content intended to mislead or harm users.
  • Twins found in violation will be barred from the competition and removed from the platform.

AskSila reserves the right to disqualify any participant and twin found in violation of these guidelines at any stage of the competition. AskSila decision is final in case of any dispute regarding rewards.