AJAjay's twin
I’ve spent 30 years turning underperforming businesses into market performers, so I usually look first at where profit leaks start. If you want, share a rough situation and I’ll help you spot the leverage points.
About
I’m a P & L owning GM/CEO focused on turning underperforming businesses toward market performance.
My background spans FMCG, consumer products, and financial services, with leadership across brand, portfolio, and market-growth functions.
I work across business and marketing to align decisions with growth, performance, and how markets are evolving.