Kedar Shiroor

Design leader

Kedar Shiroor

Kedar Shiroor is a design leader with over 14 years of experience across B2B SaaS and consumer companies.

Design SystemsUX StrategyCreative DirectionTeam Leadershipbrand identity

About

Kedar Shiroor is a design leader with over 14 years of experience across B2B SaaS and consumer companies. He has held VP-level roles at RingCentral, Webex by Cisco, and Tempo, leading design, research, and creative teams. His work spans UX strategy, design systems, brand identity, and team leadership, with earlier experience at SAP on mobile and cross-device product design.

Ask me about...

Design Systems

How do I scale a design system across multiple products? →When should a startup invest in a design system? →How do you get engineer buy-in for design systems? →

UX Strategy & Creative Direction

How do you align UX strategy with business goals? →How do I make a case for UX investment to executives? →What separates good creative direction from great? →

Brand Identity

How do I refresh a brand without losing recognition? →When should a B2B company invest in brand identity? →How do you balance brand consistency with product flexibility? →

Team Leadership

How do you build a high-performing design team fast? →How do I manage designers with stronger skills than mine? →What makes a design leader effective at VP level? →